Articles > Block One Capital Announces USD $750,000 Allocation in Oversubscribed Private Presale Token Generation Event (TGE) of Shopin
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Block One Capital Inc. (TSXV:BLOK) (OTCQB:BKPPF) (Frankfurt:ES3) (the “Company” or “Block One”), an investment company focused on high growth opportunities in the blockchain and digital currency mining sector, is pleased to announce that it has received a USD$750,000 allocation in the highly oversubscribed presale of Token Generation Event (TGE) of Shopin, a New York, USA headquartered, Retail Blockchain Solution Company (www.shopin.com). Pursuant to the Terms of the private presale, the Company purchased USD$750,000 of Shopin utility tokens.
To date, Shopin has raised gross proceeds of $40,000,000. Shopin was the Winner of Best ICO at the North American Bitcoin Conference and the Winner of Best ICO at the CoinAgenda Bitcoin/Cryptocurrency investing conference. (Link to Mr. Eran Eyal, CEO of Shopin, discussing Shopin: https://goo.gl/wEqLD8)
Shopin unites retailers and their customers through personalized data intelligence for an unprecedented shopping experience within the participating retailers’ own sites, apps and stores and is expanding to publishing. Shopin, a private company, is a pioneer in creating a blockchain solution where consumers own their own data. Shopin works with retailers to create a secure profile that enables shoppers to build and own their complete product preference and purchase data profile.
It will create a more sustainable retail economy where retailers become stronger by working together with shoppers, to get the most personalized experience and value in every online and offline experience. Shoppers are rewarded, by retailers, through Shopin cryptocurrency based on the value of their data, for receiving ads, consuming and sharing content, and referring friends where they can spend the cryptocurrency along with FIAT (cash, credit cards) with the participating retailers.
CEO and co-founder of Shopin, Eran Eyal is quoted: “This will create a new paradigm of personalization, conversion, user data management and finance between the retailer and shopper.”
According to Shopin, the Shopin solution gives back to the consumer, the power of individual consumer profile data, utilized by companies such as: Google, Facebook and Amazon and repatriates the financial benefit of consumption and preference data back to the consumer. At the same time, using next-generation artificial intelligence (AI) and blockchain technology, Shopin enables retailers to better understand and serve their customers. This solution comes at a crucial time when the misuse of customer data by Facebook and Cambridge Analytica data modelling debacle reveals the broken data models of the advertising and big data industry.
Shopin recently collaborated with two well-known fashion and home-goods retailers for a pilot program that produced groundbreaking results. Each retailer invited their registered customers to create a Shopin profile, resulting in 719,000 sign-ups within 30 days. Based on personal shopper preferences and purchase data, Shopin was able to provide those registrants with curated recommendations, leading to a 22% lift in conversions, and yielding $14.7 million in additional sales. Of the shoppers who created a Shopin profile, 72,000 of them invited 65,000 additional new users to go through a Shopin onboarding.
Shopin was co-founded by Mr. Eran Eyal, CEO, Mr. Divakar Rayapaty, CTO and Jeremy Harkness, Blockchain Technology Officer. Mr. Eyal is an entrepreneur with three exits as a founder and more than a decade of experience in retail and ecommerce. He is the winner of the United Nations World Summit Award for Innovation, Fast Company’s Most Innovative Startup, and he is an investor and advisor for many startups. Mr. Rayapaty was the first engineering hire and Principal Software Engineer at Priceline for 14 years. As a leading member of the engineering team, he was instrumental in architecting and building Priceline’s core processing platform. Since then, he was the co-Founder at Flowhealth, Director at Mezoclick, and Cofounder and Chief Technology Officer (CTO) at Maker’s Brand.
In the next month, Shopin intends to release their infrastructure project to scale Ethereum-based DAPPs to +1,000,000 transactions per second in a public, permissioned blockchain with decentralized and distributed A.I. and storage.
“Shopin is not only the category killer in blockchain architecture built for mass consumer applications, it also enables both millions of data transactions per second on the Shopin blockchain and token interoperability through Atomic swaps. The founders and their team are visionaries who will be remembered for harnessing the power of the blockchain to restore power and privacy to the individual,” said Mr. Sothi Thillairajah, CEO of Block One Capital Inc.
For more information on Block One please visit the Company’s website at: www.blockonecap.com.
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